Online sports-betting and casino brand MintBet has announced
a partnership with Paysafe’s marketing technology and services
provider Income Access.
MintBet Partners with Income Access
is operated by the Ireland-headquartered igaming and retail
betting operator McBride Racing Ltd.
the deal MintBet affiliate programme will launch within the
is powered by an FSB Tech platform and features in-play
sports-betting, an online casino with multiple slots and table
games and a live-dealer casino.
part of MintBet’s strategy to expand its presence in the UK
market in 2018, the brand plans to invest in growing its
affiliate marketing channel.
launched, the Network, which is powered by Income Access’
affiliate software, will connect the programme to more than
25,000 gaming affiliates, allowing MintBet to rapidly recruit
affiliate partners and grow the programme
McBride, head of marketing at MintBet said: “Income Access’
reputation in the igaming affiliate marketing technology space
is unparalleled, so they were the obvious choice of network
provider for driving the launch of our new affiliate
programme. The software’s sophisticated reporting
functionality and large network of affiliates will provide
strong support for enhanced player
Pellegrino, CEO of Income Access and digital wallets, at
Paysafe said: “We look forward to seeing our affiliate network
play an instrumental role in growing the MintBet brand via the
affiliate marketing channel. Our technology solutions have a
strong track record in expanding innovative sports-betting
brands like MintBet into new markets, especially the UK.”
to iGaming Business for the news: http://www.igamingbusiness.com
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